Dehra Dun



State         City

In today’s fast-paced lifestyle, changes have been figured in every facet whether it is job, business, eating-out habits and consumption pattern. Indian economy is growing at rapid rate and is estimated that by 2025 India would become major center of trade activities. Food is significant part of life, home-cooked as well as foods available in restaurants has transformed as consumers acquired new taste. Food business owners nowadays mainly focus on franchising route to expand business in new location. Food franchise is among the most profitable and convenient category to start a business venture.

Dehradun – the city of natural beauty

Dehradun is located in Northern part of India and is capital of Uttarakhand. The city is blessed with natural beauty, mesmerising landscape and places such as Mussorie, Rishikesh and Haridwar are famous tourist destinations. In vicinity of the city, there are fascinating rivers, canals, temples and waterways. Apart from this, people in Dehradun pay great attention to local cultureand it is one of the best places to live in. lifestyle is getting modernized, number of shopping malls, markets and bazaars are expanding in Dehradun. The fantastic climatic condition that travellers enjoy a lot, moreover they can taste variety of foods options ranging from north Indian to Tibetan delicacies. Dehradun is one of the fastest growing cities in Uttarakkhand, for instance educational institutions have been continuously opened in the city. Demand of north Indian snacks like chaats, bhel and panipuri is at its peak as number of tourists visited from north region to Dehradun.

Street foods in Dehradun

Most of the eating places in Dehradun reflect local culture; however global fast food brands have established luxurious outlets as modern-day consumers want to experience western products as well. The chaat wali gali is popular for delicious chaats, panipuri and there are number of street vendors’ stands in queue. Savoury snacks give new taste to tongue, local people wants fresh and nutritious foods at reasonable rates. In this competitive business it is difficult to establish food business from the scratch; some people prefer franchising to become entrepreneur. Street foods are convenient and affordable hence middle and lower middle class families prefer roadside foods. Chatar Patar foods Pvt. Ltd has come up with unique business model to modify street food franchise sector, to add more, the brand has developed various ready-to-serve cuisines. Dehradun is famous for its geographic location, travellers from different parts of the country would like to taste delicious delicacies, chaat franchise is profitable option.

Over the past few years, food franchise sector isexpanding expressively owing to urbanization and changing consumption pattern. Individuals who want to start own food business can take advantage of cost-effective food franchise opportunities. Chatar Patar’s low investment and creative business concepts can be used to develop wonderful food outlet in Dehradun.

Benefits of chaat franchise

Street food varieties in Dehradun are still missing the north Indian charm; chaat franchise outlet can serve purpose of foodie as well as travellers. It goes without saying that food franchise segment is comprised of various categories but street food segment has shown unprecedented growth, moreover well-established food operators have changed menu according to consumer demand, they are experimenting with street foods to develop new version. On the other hand, Chatar Patar is enjoying success after penetrating major Indian cities in the short span of 3 years. A chaat franchise outlet will be beneficial as Dehradun becomes famous tourist destination and people from all around the country like to see the mesmerising beauty while having tasty dishes. It is to be concluded that Chatar Patar is only street food franchise that offers flexible business environment.

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